Fall-Winter 2016 Gucci Ad Campaign

Categories:Other Brands

I recall a conversation I had with an esteemed editor who met up with Gucci’s Creative Director Alessandro Michele recently in London, and if I remembered correctly, the editor mentioned something about the designer ‘living in his own world’. And it’s exactly this unique world perspective that has given the historied Italian luxury house new life and turned her fortunes around almost overnight.

You’ll see this world in his clothes, in his accessories, but the starting point for any collection will always be the ad campaigns, which started on crowded streets to underground train stations and most recently, a tropical aviary complete with pink flamingos. Yes, nothing normal here, but normal it seems, isn’t in Michele’s vocabulary to begin with.

For the Fall-Winter 2016 ad campaign which just hit the interwebs today, we have Glen Luchford lensing his 4th consecutive campaign (or is it the 5th one?) for Gucci, shot on various locations in Tokyo from a pachinko parlour to a park and even the interior of a traditional Japanese house, complete with tatami mats. There are crowded streets, there are soap bubbles, there’s even a bowl of goldfish, with each campaign image subtitled with words like ‘street sounds’, ‘pop’ and ‘relentless buzzing sound’.

You don’t have to try to break it down and try to psychoanalyse it intently for its alternative meaning, you just have to sit back and enjoy Michele’s world. And figure out what you’ll be buying from the collection too, of course.

Tags: Gucci Ad Campaign 2016 FALL-WINTER

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Dior Taps Julia Nobis for Fall 2016 Ad Campaign

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Trapped amid the non-so-speculative rumors stating that Maria Grazia Chiuri will soon be appointed as Dior’s first-ever female creative director, the French Maison has just tapped Australian model Julia Nobis as the face of its fall 2016 ad campaign. To hit it big even more, Dior’s creative headquarters asked iconic fashion photographer Steven Meisel to capture the campaign’s pictures, as well as the model’s true essence.

Julia Nobis for Dior Fall 2016 Ad Campaign

Designed by Dior’s in-house studio directors Lucie Meier and Serge Ruffieux (who will also design Dior’s fall couture show, which is scheduled to be showcased on July 4),  and was overall well acclaimed. It did not go too heavy on the patterns (apart from animal and floral prints, this collection could be regarded as low profile indeed), but celebrated elegance, ready-to-wear and modernity as the core of its aesthetics.

It went big, however, on the accessory line, with bags and shoes destined to enter the Fashion Hall of Fame with a blaze, as most of the staples are about to become the main It-items of the upcoming season.

Such modernity, along with the accessories, was at the core of the Dior fall 2016 campaign too, wherein frozen dynamicity figuratively represents the label’s transitional period. Julia Nobis is seen theatrically trapped between dynamic and softer poses, representing all the things a woman usually does throughout the day.

Julia Nobis for Dior Fall 2016 Ad Campaign

Her athleticism showcases the richness of the collection, exposing side slits, airy flounces, minuscule and intricate embroideries, and elegant details, such as buckles on the handbags.

“Her personality is spontaneously expressed in an unfiltered mix of garments, motifs, and embroideries,” explained Dior in a statement.

Eclectic and spontaneous, Nobis dons remarkable staples, such as a fitted black dress with loads of frills and an elegant high neck figure, an oversized trench coat with cheetah patterns, an asymmetrical short coat dipped into a soft, delicate creamy white color, and some of the collection’s sultriest skirts, the prints of which match the line-up’s incredible array of clutches, handbags and edgy backpacks.

Wearing high heels and au naturel makeup that is light on the eyes and heavy on the lips, confirming once again that Dior will always rise from the ashes like the most fashionable phoenix ever.

As for Nobis, her enigmatic and classy personality can be seen in numerous AW 2016-17 campaigns, such as for Givenchy and Marc Jacobs too.

Julia Nobis for Dior Fall 2016 Ad Campaign

Tags: Dior Fall For Ad Campaign 2016 Taps Julia Nobis

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Categories:Other Brands



Ahoy, ladies! Today, we’re giving you Part 2 of our Chanel Cruise 2016 Ad Campaign, which we’re dying to show you. For Part 1, you can click on the link below and see more of the brand’s latest offerings.

READ: Chanel Cruise 2016 Ad Campaign Featuring New Flap Bags



Fresh-faced and youthful, these models are out to give the Cruise 2016 collection a different take – out in the woods, with a brightly-lit facade and adorable flap bags in tow. We also admire how flowy their costumes are and how these girls seem to be in character.



Oohhh, and talking about flap bags, what do we have here? A multicolored spectacle? Yes, you’re not seeing double alright.



It’s all about the bling, hun! You know, we’re not so sure why we’re drawn to all the glitz and glamor of embellishments…but hey, they really are quite a joy to look at. Quite a preparation, you’d say. And with bags, they look even better. Look at the wardrobe they have in store for the shoot, though – it’s hard to choose!


Another beautiful flap bag…it’s always nice to see one.

What do you think about Chanel’s Cruise 2016 Ad Campaign? Well, comment now and let your thoughts be heard!


Tags: Chanel Cruise Ad Campaign 2016 2 PART

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Categories:Other Brands


Its finally here, the new ad campaign by Givenchy. Now behold and check out the new clothing and accessories for the Spring Summer 2016 Collection. Let’s take a quick glance…

If you’re a Givenchy fan, then the Shark Tote is no stranger to you. This bag has been released not too long ago and already we’re falling in love. The brand’s iconic shark tooth has been cleverly used as the bag’s turn-lock fastening. And just slightly above you will find the logo gently printed in the center of the bag. It comes with a shoulder strap, but it’s easier to carry with the handle.


Next, the bag that you need to have. The Givenchy Micro Pandora Shoulder Bag. Oh my, I just died. It looks like the bag is featured with short chains to carry on your shoulder, just like a mini purse. We can’t wait until it’s released!

So what do you think?



Tags: bags Givenchy Tote Spring Summer Ad Campaign featuring 2016 Shark

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Categories:Other Brands


Presenting Prada Resort 2016 Ad Campaign featuring the Latest Inside Tote Bag. The high fashion house has been pushing new type of handbags into the market recently and the Inside bag is their latest creation. The name ‘inside’ says a lot as the bag is designed to expose the color of the exterior even when the bag is closed.

The new print for this season is the arrow-with-eyes, inspired by the men’s Spring Summer 2016 runway show. The design gives a sense of urban style for the street-chic fashion. The bag is priced at $3180 USD or €2400 euro.


Another bag you’re seeing is the latest Prada Grommets Bag, basically a bag designed with eyelets. It’s a gorgeous design is take a look closer – crafted from calf leather, it comes with a removable small leather pouch in the interior. The single handle with metal chain is for the easy carrying and the logo metal letting is on the side. The bag is priced at $2190 USD or 1650 euro.

So what do you think?





Tags: Prada Tote New Ad Campaign featuring RESORT 2016 Inside

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Categories:Other Brands


With Saint Laurent Ad Campaigns, you’ll never know what to expect! This time around, the brand has decided to go all-out with their black and white themed affair, getting their models to dress to the nines in beautiful couture…and of course, let’s not forget to mention that the campaign features one of the most popular pieces from the brand, the Classic Betty. It’s definitely something you should watch out for!


The black leather medium Betty bag from Saint Laurent has a foldover top with magnetic closure, which keeps all of your personal effects secure…in style! Also, it comes with a chain strap which allows you to wear it over your shoulders or as a crossbody. It even has an internal slip pocket (giving you more space for organization) and signature folded ‘River Gauche’ squares, which serves as the bag’s main design element.









What do you think about the brand’s ad campaign? Measuring 21cm x 13cm x 6cm (W x H x D), you can get your very own Saint Laurent Classic Betty Bag for $1,550 USD or €1,050 EUR.

Tags: bag classic Saint Laurent Ad Campaign featuring BETTY PERMANENT

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